To build a strong social media presence, you have to take you social media efforts off the backburner and make them a priority – there’s no way around it, and everybody knows it. Here are four essential principles for your to consider during your social media renaissance.

Is your United Way offering opportunities for people to give outside of campaign? Are you giving your donors and community members the opportunity to make an impact on a specific issue?

Are you providing opportunities for people to support your United Way outside of campaign? Have you tried raising money for your United Way online?

Gary and I headed back from Green Bay, Wisconsin last night after attending the 2017 Great Rivers Conference. It was a wonderful conference and we enjoyed meeting with United Ways from across the Midwest!

Is your United Way sharing stories on your website? If so, are they stories about your United Way or your partner agencies?

Are you planning on attending the Great Rivers Conference this year? Gary and I will be attending and presenting two sessions, and hope to see you there!