Our Perspective
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A New Year, A New Decade, A New Future for Your United Way
Happy New Year! It is clearly a new year, and while there is some debate if 2020 is the start of a new decade, I’ll wish you a Happy New Decade just to be safe. What is not in dispute is . . .
The Season of Giving
Tis the season of giving! When you read this, perhaps your thoughts jump to the upcoming Christmas holiday and the need to finish your last-minute shopping for family and friends. Unfortunately for many United Way staff, the season of giving is . . .
You’re Losing Donors. Learn How to Stop.
Every United Way starts every campaign season with four percent fewer donors than the year before. Where do those lost donors go? And how can you get them back?
The Three Things You Must Measure
United Ways most often measure three things: resources, activity, and . . .
How to Build the Best Volunteer Opportunities
You need in-house volunteer opportunities to build new relationships and strengthen old relationships. But, how do you build volunteer opportunities that meet your needs and appeal to the community?
Volunteer Matchmaking Does You No Good
Your volunteering opportunities have made a lot of good happen for your community. But, how much good did those volunteer opportunities do for your United Way?